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Tips and tutorials to better manage your performance using the data you collect.
26
January 2023
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Moving from Universal Analytics to Google Analytics 4

Google plans to end the UA version of Google Analytics by 2023. It is high time to get ready for the new GA4 release.
1
March 2020
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GA4 or Google Tag Manager: how do you choose the right one?

Google is among the most generous companies when it comes to “free” tools to manage various aspects of your website, application, or platform. By opening a Gmail or G-suite account, you have access to a set of tools such as Google Ads, Google Analytics, Google Data Studio, Google Optimize, Google Search Console, Google Search Console, Google Tag Manager, and many more.
11
August 2019
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7 indicators to understand with Google Analytics

Google Analytics is one of the most commonly used tools when it comes to tracking website statistics. If you want to know how your visitors navigate your website & mobile application, you should consult the various sections of Google Analytics to get accurate answers.
18
November 2018
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Useful tools for analyzing your website

Do you have all the cards in hand to correctly analyze the traffic on your website? Do you think that Google Analytics is enough to make the right decisions with your data? In this article, discover a selection of 4 relevant tools to carry out a good analysis of your website.