And that's partly up to you, since it's your job to select the right agency for your web redesign. You will have to search carefully for these according to your various criteria. This is a fairly long process, but in this article you will find some recommendations in order to find the right provider more quickly.
Before you start your research, it is best to have a first idea of the structure of your new website, and to know the reasons why you want to make it evolve. To do this, write a list of features you want to add, note the limitations you encounter, and ideally, draw up a first mockup of your new home page, even if it's on a white sheet with wooden pencil. You can, for example, think about other areas that you would like to do on your website such asoptimizing your content for search engines, maintaining it, and building it in a way that only a way that promotes conversions. Finally, a list with your goals will allow you to put everyone at the same level of information, and your new web provider will be aware of the challenges.
To find the agency that will accompany you, you have many options. We've listed a few for you here:
The best known is the recommendation, you can in fact ask your loved ones or customers if they know of agencies capable of meeting your needs. However, be careful with this method since decision-making is sometimes biased, due to friendly relationships and the climate that favors exchanges. That's exactly why you need to come up with a list of goals and specifications - read our recommendations for not to lose money during your web redesign.
There are many platforms that offer to compare agencies based on their size, area of specialization, average rate and recommendations submitted by their clients. You have platforms that present the best web agencies like Awwwards according to various criteria. Other solution-specific platforms such as HubSpot's agency ranking. Or networks, like Dribbble or GitHub, and rating platforms like Trustfolio for example. On these platforms, in the same way as for the recommendation, come up with elements and be ready to give them as much detail as possible if you want consistent quotes.
Finally, you can naturally search on Google to find the agency that will support you. Be methodical in your research and do not take the first ones just because they are well positioned in the results. Whether you know it or not, a site appears in the first search results because they respect best practices, has a lot of content and has been present for a few years. But this did not necessarily mean that it is for these various reasons that you should choose such a provider. Contact them with a specifications accurate, ask them questions, check references, and ask for a detailed quote with options.
THEHistory of an agency as well as its website should also be consulted and analyzed carefully to get an idea of what the agency can offer. Observe the way the site is built, the same for their references (customers). See if the design is always the same or it's a new style every time. Check theSEO status of their site with tools like OnCrawl or PTHEM, and the technical performance of the site. You don't know how to go about it analyze a service provider ? Get in touch with us for help with your choice.However, it is just as important to review online reviews about the agency. Some sites such as Yelp, Google, or Facebook can give you a lot of information about the professionalism and general reputation of the agency.
Once your list of agencies is complete, you will need to contact them to consider future collaboration. A good agency will ask you almost as many questions as you do. It will want to understand your goals and needs in order to answer your questions rigorously and professionally, since a good website redesign agency takes the time to understand each of its customers to get the best results and eliminate all risks. In addition, consider removing from your list all agencies that respond to you with vague terms and giving complex explanations with the minimum of detail.
It is always useful to ask your agency to show you examples of sites that they have been able to redesign before in your industry, even if you may already have an overview of the level of experience on their website. This will allow you to get an initial idea of the quality of the site that you could get with them.
If you want to successfully complete your project, seek to meet the people you will be working with. You can always meet them via video or phone calls if their premises are not in your area. And if you realize that the agency is not eager to meet you, put them at the bottom of your list.
Ensure that, in the agency, the person responsible for the design Offer training which will allow you, for example, to learn how to add new pages, new users, modify content or even create a form. All the tasks that you need to perform on your site should be mastered to update the website. However, support in case of problems must be provided by a developer, but be careful, this will surely be invoiced as part of a maintenance contract. Try to best understand what a developer should do and what could be done by yourself to avoid conflicts later on.
When looking for your agency, it is best to focus on those that offer referencing services. The SEO, What is a webmarketing practice consists in optimizing websites, and will allow you to optimize the ranking of your site in search engines. This is a subject that you should not leave to chance or surprise on the day it was put online, and note day after day that you Lose money. The line on natural referencing should therefore be one of the first lines of your specifications. Ask questions about the details of a migration, how they go about it, and what recommendations they can give you to make it go as smoothly as possible.
Choosing a web agency It is therefore not a decision that can be taken in one morning. You have to take the time to analyze the service providers, write a specification and finally, draw up a list of criteria to simplify your final decision-making.